Surftech, the world's largest manufacturer of surfboards and stand up paddleboards aspires to "set the international standard for SUP instruction and fitness programs" explains recently appointed director Bodie Shandro.

SUP dog’s 1st Annual “Paddle for Privates,” held in Newport Beach, CA on Saturday October 30th, was a huge success! The weather cooperated, there were some fantastic costumes, a good time on the water and a significant amount of money raised for the John Wayne Cancer Foundation!

My Local Lineup Media is proud to announce that Boardworks Surf has become the title sponsor of Stand Up Paddle TV. After its launching on cable television, Stand Up Paddle TV, a product of My Local Lineup Media, witnessed an explosive growth in demand.

Boardworks announced that Blane Chambers of Paddle Surf Hawaii has signed on to be the latest addition to the newly formed SUP division. “We are positioning ourselves to be the leader in the Stand Up Paddle industry," commented Mike Fox.

Starting November 2009, My Local Lineup is featuring a television show on Cable TV all about stand up paddling. The show will cover all modalities of the sport, including surfing, flat water, white water, and whatever else there may be SUP. Stand Up Paddle Television will air every third week of the month on Cable TV.

Stand-up Paddle surfers and prospect converts gathered at San Onofre State Beach to try out various different SUP shapes, from long-distance and beginners' boards to high-performance and comp models.