After years in the making, the new Gatorshell Technology is poised to be the next game changing innovation to be introduced by the Darkroom gurus at BOTE.

This week at the annual Outdoor Retailer show in Salt Lake City, Utah, Supconnect announced the 2017 Gear of the Year Awards winners from our 8th Annual Supconnect Editor's Choice Awards.

Planning on getting in a few trips in 2017? Well, lucky for you there are countless locations and destinations that are a stand up paddler’s dream. We’ve compiled a few places where you’re bound to have a blast at with beautiful scenery surrounding you.

In partnership with the Association of Wind and Watersports Industries (AWSI) and presented by Turtle Bay Resort, Supconnect has officially launched the 2017 Supconnect Editor's Choice Awards.

Whip out your boardshorts and bikinis, it’s summer time! Nothin’s better than summer and we’re so stoked that our favorite time of the year is finally here. Here, we’ve put together a list of SUP gear, SUP accessories, SUP boards and all the must have's for everyone from a beginner to the advanced SUP'er for the 2017 Summer SUP season, so there's sure to be something in this guide for everyone!

Body Glove International, a leading watersports and outdoor active brand since 1953, is excited to announce the introduction in 2018 of the Mariner, a new fishing specific inflatable standup paddle board (ISUP) catering to both casual fishing enthusiasts and hardcore anglers.

In a market where there are endless crossovers and options for add ons to your paddle board it can sometimes be hard to find an accessory that is a great addition to your time on the water. The Fusion StereoActive is one accessory that you will no doubt love as it has a number of features that are geared precisely for the stand up paddler. Here are 5 features of the StereoActive that make it a perfect accessory for your paddle board:

Just days after the shark attack at San Onofre that left a San Diego woman to fight for her life, shark sightings and even aggression seem to have spiked in the region. Just this week a 48-hour warning was issued in the same area where the recent attack happened. And what’s more, the sharks have been seen in groups.

Ahead of the official launch of the 8th Annual Supconnect Editor’s Choice Awards Supconnect has begun to gather nominations for all categories. Categories include: Man of the Year, Woman of the Year, Grom of the Year and Gear of the Year, among others.

After personally paddling, weighing, and thoroughly testing 70+ boards, our expert staff has selected the best stand up paddle board 2017 models. These are designated by the "A" grade and organized by categories (inflatable, all-around, touring, etc).

For the past year, the Editorial team at Supconnect has been working long and hard on their biggest launch yet: the Supconnect Reviews. The Supconnect Reviews are an in-depth collection of highly detailed reviews of products in the stand up paddle (SUP) market. With this launch, Supconnect has created the World’s largest SUP review platform.

We know that the Fusion StereoActive is arguably the best sound system for the watersports market, but do you know the behind-the-scenes story of how it all came to be?