MUSKEGON, Michigan - The second Annual Standup for the Cure, Muskegon, hit the beach of Harbor Towne on Saturday morning to help continue the fight against breast cancer. The standup paddle board event is organized to help support the local affiliate of Susan G. Komen, a foundation dedicated to breast cancer research. Support was strong with 540 registered paddlers getting into gear for the 5K race on Muskegon Lake.
“Five years ago we sat down around a table with the idea to put on a standup paddle event to benefit Susan G. Komen,” said National Event Director Dan Van Dyck, who helps assemble five SUP events around the world each year. “We raise money so the local Komen affiliates can help under insured women get mammograms and screen for breast cancer right on the beach for free. We’ve found eight cases breast cancer since inception, walked them through the Komen system and they are alive today because of this event.”
2016 Standup for the Cure Muskegon pre race and event activities. | Photos courtesy: Standup for the Cure
Last year’s event raised over $65,000 and this year’s fundraising has netted $75,000 bringing Standup for the Cure’s total to $820,000 since inception. Every $125 raised covers the cost of a mammogram for a woman (or man) in need.
Mercy Health was present to help with free screenings and to walk attendees through the process of getting checked. Ninety-nine percent of breast cancer is preventable if caught in its early stages, according to experts. In addition to its flagship event in Newport Beach, Standup for the Cure (SUFTC) hosts events in Muskegon, Mi and Miami, Fl (November 12 at Miami Yacht Club). This year SUFTC is adding an event in Atlanta, GA (September 24, 2016 at Lake Lanier). “Our goal is to partner with enough like-minded brands and business entities across the country to eventually host ten event nationwide.” Says Van Dyck “What we’ve accomplished so far is just the tip of the iceberg.”
Photo courtesy: Standup for the Cure
About Standup for the Cure
(SUFTC) is a 501(c)(3) Non-profit whose mission is to raise money and awareness for early breast cancer detection, research, treatment and education through the active, healthy lifestyle of Standup Paddling nationwide. Founded in 2011, Standup for the Cure is fully supported by generous donations from their partners and global community. To date, more than $820,000 has been raised for early breast cancer awareness, research, treatment, education and helped hundreds of underprivileged or uninsured women obtain life-saving treatment for their disease.