5-time Grammy Award winner James Taylor was spotted on a paddleboard in Long Island.

Stunning actress, Amanda Seyfriend, is pictured taking her dog, Finn, for a paddle.

Grammy Award winning country singer, Carrie Underwood, can add one more winning quality to her public portfolio - she SUP's.

The good folks behind Honolua's Ultimate SUP Showdown got a major publicity boost when Robin Thicke posted this photo on Facebook with the following message.

Aerosmith frontman, Steve Tyler, and his family go on a SUP holiday in Hawaii.  

SAN DIEGO, California - Do celebrities increase the global appeal of stand up paddle boarding? Supconnect begs the question today, after some saucy photos of Rihanna blew up across social media platforms yesterday.

Supermodel returns to Hawaii and showcases her stand up paddle boarding skills, but this time she takes it up a notch with new gadget on her board.