ORLANDO, Florida – When most people think of yoga, they envision colorful mats scattered across a cramped gym – but at Kindred Board Co., yoga is practiced on the open water. Ardas and Logan Phillips founded Kindred Board Co. in Orlando, and they create handcrafted surfboards, paddleboards and skateboards from their boutique studio. The company also offers popular paddleboard yoga courses on the water, as well as exciting eco tours.
Now, Kindred Board Co. is getting national attention from Deluxe Corporation’s Small Business Revolution documentary project. The Small Business Revolution, which also features "Shark Tank" star Robert Herjavec, is a yearlong campaign that celebrates the vibrancy, variety and community impact of small businesses across the country. Its latest story is a photo essay profiling Kindred Board Co., one of 100 profiles of inspiring small businesses that will debut throughout 2015 at SmallBusinessRevolution.org.
Ardas and Logan Phillips are the perfect small-business team. Ardas, who comes from a long line of makers, handcrafts the custom products, while Logan handles marketing and tours. The pair puts everything they've got into every product and every event, focusing on exceptional quality and unforgettable experiences. That attention to detail is what sets so many small businesses apart, and it's what the Small Business Revolution is all about.
Deluxe developed the Small Business Revolution to focus on the importance of personal touch and local involvement in an era when business is becoming increasingly impersonal. The campaign is capturing the stories of small businesses and their customers, families and friends – all of whom are a crucial part of what makes our communities whole.
“The hands-on customer service, the entrepreneurial spirit and the deep community involvement people find in the small businesses they frequent make all the difference,” said Amanda Brinkman, chief brand and communications officer for Deluxe Corp. “Telling these moving, inspirational stories and putting a spotlight on these owners is our way of celebrating the best parts of American business.”
The Small Business Revolution will unfold throughout 2015, as a part of Deluxe’s 100th anniversary celebration. Since 1915, Deluxe has helped small businesses and financial institutions grow and thrive by providing a range of business services, from websites and logos to social media and email marketing to checks and other financial services. The Small Business Revolution is also awarding several $25,000 prizes to select small businesses this year. Anyone can nominate their favorite small business at SmallBusinessRevolution.org, and Shark Tank's Herjavec will help Deluxe choose the winner who best exemplifies the Small Business Revolution spirit. The person who nominates the winning business can see how it feels to be a "shark" by personally delivering the $25,000 prize.
A longer-form documentary about the Small Business Revolution – featuring many of the profiled businesses, as well as Herjavec and other small-business experts – was also recently released, and can be viewed at SmallBusinessRevolution.org.
About Deluxe Corporation
Deluxe Corp. is a growth engine for small businesses and financial institutions. Nearly 4.6 million small business customers access Deluxe's wide range of products and services, including customized checks and forms, as well as website development and hosting, email marketing, search engine optimization and logo design. For our approximately 5,600 financial institution customers, Deluxe offers industry-leading programs in checks, customer acquisition, fraud prevention and profitability. Deluxe is also a leading provider of checks and accessories sold directly to consumers. For more information, visit us at www.deluxe.com, facebook.com/deluxecorp or twitter.com/deluxecorp.