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Knockoffs Beware - Why You Should Choose Original SUP Equipment

After ordering boards for paddleboard company Stillwater Paddleboards with his Chinese manufacturer and settling for the use of substandard products, Keith Quien, owner of a paddle board rental/sales shop in Florida, is now shooting himself in the foot after not demanding original equpiment for his paddleboards. Read his story below.

  • Published in Opinion

LiftSUP Handle A Proven Success For Top Paddlers

As the best stand up paddlers in the world come together to compete in the premiere SUP event of the year, the Pacific Paddle Games, top paddlers in the game, Annabel Anderson and Kelly Margetts, can count on the LiftSUP handle to help them achieve success.

  • Published in Gear

How LiftSUP Boosts Race Performance

Want to know how the LiftSUP handle can boost your race performance? Get a handle on it! Here are six ways on how LiftSUP can boost your race performance, in and out of the water!

  • Published in News

2016 Fall Paddle Boarding Gear Guide

Seasons are a-changin' and the cooler weather and fall colors will be making their way to your oceans and waterways in no time. Here, we’ve put together a list of SUP gear, SUP accessories, SUP boards and all the must have's for everyone from a beginner to the advanced SUP'er for the 2016 Fall SUP season, so there's sure to be something in this guide for everyone!

  • Published in Gear

6 Benefits Of The LiftSUP Handle

The LiftSUP handle has already proven to be a key tool in helping to carry and transport your paddle board from the parking lot to the water’s edge and beyond. But did you know that the LiftSUP handle is more than just a handle and can be used in a number of situations? There are actually quite a few uses for it that help to make the life of a stand up paddler easier and more fun. Here are 6 benefits of the LiftSUP handle.

  • Published in Gear
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