20 SUP Brands Worth Following On Instagram

We love that brands share their awesome content on Instagram for all of us to see because you best believe we have been looking! Below we’ve made a list of our favorite stand up paddle board brands that we think are worth following on Instagram.

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Infinity SUP Hires Brent Auckland

Infinity SUP, one of the leading manufacturers of high-performance SUP Designs in both race and surf, is pleased to announce the new appointment of Brent Ackland as Infinity SUP Regional Sales Manager for Eastern/Central USA.

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Jess Leedy Gets Extreme In New SUP Surfing Edit

Infinity and Werner Paddles team rider Jess Leedy goes completely insane somewhere in Central California pushing the limits of SUP surfing. In this seven-minute edit watch Jess take off on waves of consequence and get some epic barrels. There’s also some pretty good wipeouts in there too so have a watch and enjoy the talent of Jess Leedy.

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4th Annual Jr Pro & Youth SupFiesta Introduces New Format & International Field

Get ready for the 4th Annual Quickblade Jr Pro & Youth SupFiesta presented by Infinity SUP. In its fourth year, the 2016 SUP Fiesta has outgrown a one-day event and the new format this year will allow competitors to focus on one discipline each day. With the events starting in the afternoon, there is plenty of time for athletes, spectators, and sponsors to attend the Standup for the Cure event in the morning, then make the short drive across the bay to the Newport Aquatic Center.

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Registration Open For 4th Annual Quickblade Jr Pro & Youth SupFiesta

Performance Paddling is excited to announce the 4th Annual Quickblade Jr Pro & Youth SupFiesta presented by Infinity on May 7 - 8, 2016.  Once again the top youth sup athletes in the world will congregate for the largest youth only sup event in the world. This unique event is comprised of three components, a Junior Pro Invitational Sup Surfing competition, Age Group SUP Surfing contest (7 divisions), and an Age Group SUP Race (7 divisions).

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Varial Surf Technology Expands Offering To Performance SUP

After seeing tremendous success throughout the past 3 years within the performance surfboard market, Ventura, California-based Varial Surf Technology is venturing into the SUP marketplace with high-performance surf SUP blanks, specifically for 8-foot and under performance surf SUP’s.

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SUP US Open Kicks Off With World Class Surfing

While the surf was small, it was definitely clean and more than enough to deliver some World Class Surfing on Day 1 of the US Open of Stand Up Paddling over the weekend. With a truly international field of stellar athletes stepping up to do battle, the scene has been set for not only a climactic finish to the Trials, but a fiercely contested Main Event for the Men over the coming days.

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Kai Lenny & Candice Appleby Reign Supreme In Japan

Kai Lenny and Candice Appleby take top honors at stop #2 of the 2015 Stand Up World Series at the Victoria Cup Hayama Pro. Check out the full report, photos and highlights courtesy of the Waterman League.

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Jess Leedy; Extreme SUP Surfer

Last summer we showed you a video of a stand up paddle surfer who blew our minds with the talent he showed in his video 'Extreme SUP Surfing.' This surfer has just released a sequel to this video titled 'Extreme SUP Surfing 2!' Take a look into the extreme SUP Surfing world of SUP Surfer, Jess Leedy.

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Candice Appleby Rips on New SUP

Candice Appleby is a house-hold name in the paddle boarding world. She excels in races, a 6x BOP Champ to say the least, and she also rips at paddle board surfing. Candice dropped this clip of her surfing one of her favorite spots at home in San Clemente on her new Infinity SUP and she is ripping!

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