Each May, OluKai holds its annual premier paddling festival on Maui’s north shore to celebrate Hawaiian culture and the traditions that surround this community. The event brings together both elite athletes competing in the world’s best SUP and OC1 races (highlighted by the legendary Maliko Downwind Run) and is also a gathering of friends and family-friendly activities in a celebration of the ocean and cultures that surround it. This year, the Olukai will take place April 29- May 2, 2016 at Kahana Beach Park on Maui.

Welcome to the Supconnect Weekly Recap, our countdown of the biggest news, reviews, interviews and features surrounding the world of Stand Up Paddle Boarding. This week we’re bringing you another sample of the best stories covered by ourselves and other publications.

Purps is excited to announce the signing of SUP World Champion, positive role model and health spokesperson, Candice Appleby.

Surftech, The Original Board Manufacturing Co., announced that it has officially signed outdoor adventurer Ken Hoeve to their global team. Ken is one of the biggest personalities in the paddle sports world; known for his charismatic personality and his unique way of capturing his breathtaking adventures and sharing them with the world.

KIALOA, manufacturer of innovative products for paddlers including Stand Up Paddles and Boards, Outrigger Paddles, Dragon Boat Paddles, Canoe and Kayak Paddles, Accessories and Apparel announces its 25th Anniversary.

Welcome to the Supconnect Weekly Recap, our countdown of the biggest news, reviews, interviews and features surrounding the world of Stand Up Paddle Boarding. This week we’re bringing you another sample of the best stories covered by ourselves and other publications.

Welcome to the Supconnect Weekly Recap, our countdown of the biggest news, reviews, interviews and features surrounding the world of Stand Up Paddle Boarding. This week we’re bringing you another sample of the best stories covered by ourselves and other publications.

LXV Outdoor is bringing stand-up paddleboard company KM Hawaii under its outdoor sports umbrella. They will have the rights to all KM Hawaii SUP boards and products while founder and owner Brett Huf continues developing the brand and designing boards.

WETSOX, the company dedicated to making it easier to get in and out of your cold-water gear, announced today that all of the designs in their Originals collection are now made from 100% recycled material.

Welcome to the Supconnect Weekly Recap, our countdown of the biggest news, reviews, interviews and features surrounding the world of Stand Up Paddle Boarding. This week we’re bringing you another sample of the best stories covered by ourselves and other publications.

Sunfish, a sailboat you know and love, began its life in the 1950s more of a flat surfboard with a sail and a rudder on it which influenced today’s design of windsurfs and stand up paddle boards. LaserPerformance’s commitment to the Sunfish continues with the new collection of Sunfish paddle boards, the first of many Sunfish-inspired products for those who enjoy an active lifestyle on the water.

SIC Maui is extremely proud to announce the selection of Tommy Buday to join the ranks of its elite team of Global Athletes. Tommy Buday is one of the hardest working athletes in SUP and as a 3x Olympian he is certainly no stranger to competing at the highest levels of international paddle sports competition.