industry
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1 Week Left to Vote - 2026 Supconnect Awards
The countdown is on. With just one week remaining, voting for the 2026 Supconnect Awards is entering its final stretch as paddlers from around the world rally behind the athletes, brands, retailers, and industry professionals who have helped shape the sport over the past year.
17th Annual Supconnect Awards Kick Off, Honoring Excellence in Paddleboarding
Supconnect is proud to announce the launch of the 17th Annual Supconnect Awards, continuing the paddleboarding industry's longest-running awards program celebrating the people, products, brands, and retailers that continue to shape the future of stand-up paddling.
Starboard Announces SUP Dream Team New Additions
The team at Starboard SUP are proud to welcome three new athletes to the Starboard Dream Team, adding even more power to what is already our strongest SUP team line-up to date.
ICF Opens Bidding Process for 2027 SUP World Championships
The International Canoe Federation (ICF) has officially opened the bidding process for the 2027 ICF Stand Up Paddling (SUP) World Championships, inviting national federations and host cities worldwide to submit proposals to stage one of the sport’s premier international events.
New Guidebook Paddle London Maps 40 Urban Paddle Routes
A new guidebook is set to inspire paddlers to explore London’s waterways from an entirely new perspective. Paddle London: The Best Places to Go with a Paddleboard, Kayak or Canoe.
New Life Jacket Regulations: What Paddleboarders Need to Know
The U.S. Coast Guard (USCG) and Transport Canada (TC) have jointly introduced major changes to how life jackets and personal flotation devices (PFDs) are approved and categorized.
Paddle for Mothers: Compete for Causes Launches Challenge to Aid Homeless Moms
Paddleboarders and fitness enthusiasts unite this May to raise $50,000 for Father Joe's Villages' Saint Margaret of Cortona Harbor Program.
Niphean Launches Ambassador Search for North American Paddleboard Instructors
Niphean, a paddleboard brand recognized for its commitment to innovation and quality, is excited to announce the launch of its new Ambassador Program.
The ICF Postpones Its One-Design SUP Board Ruling
In a significant development for the junior standup paddling community, the ICF has decided to postpone the introduction of the one-design board that was originally set to be required for young athletes later this year.
Phonecases3D Joins Starboard’s Award-Winning Eco-Actions and Community Impact
Phonecases3D, the official phonecase supplier to major sports clubs such as Manchester City and FC Barcelona, has partnered with Starboard.
One-Design Rule for Junior SUP Racers—A Game-Changer or a Setback?
In a sweeping move aimed at leveling the playing field and reducing the financial burden on junior competitors, the ICF has introduced a new rule mandating that all junior participants at the World Championships must race on a standardized, one-design ICF SUP board.
Candice Appleby Launches Online SUP Technique Courses to Elevate Paddlers Worldwide
Stand-up paddleboarding legend Candice Appleby has taken her decades of expertise on the water to the digital space with two new online courses through Ocean Academy.
Starboard Launches Innovative 2025 SUP and Foilboarding Range
Starboard is thrilled to announce the release of its 2025 product range, showcasing the latest advancements in stand-up paddleboarding (SUP) and foilboarding.
Pau Hana Expands into New Zealand to Support Growing Outdoor Adventure Community
Pau Hana Surf Supply, a leader in premium stand-up paddleboards, is thrilled to announce its expansion into New Zealand with the opening of a new warehouse in Auckland. This strategic move will allow Pau Hana to better serve the passionate outdoor and paddleboarding community in New Zealand, while also providing exclusive benefits for U.S. customers with a keen eye on international travel and adventure.
ISA Launches New SUP Commission Led By Candice Appleby
Five-time ISA World SUP and Paddleboard Champion and Pan American Games Gold Medalist, Candice Appleby (USA), to lead as commission Chairwoman.
Starboard’s NEW Deluxe Lite Construction: Small Bag, Big Value
Setting a New Benchmark with the Deluxe Lite Inflatable SUP Construction. Starboard, renowned for its innovation in watersports equipment, releases its latest development in materials tech: the Deluxe Lite construction for inflatable SUPs.
Team Starboard Smashes Longboard SUP Revolution
In the heart of Bali’s surf scene, the Longboard SUP Revolution event witnessed the Starboard Dream Team’s stunning dominance once again. With two gold crowns in Elite SUP Surfing secured by Benoit Carpentier and Camille Dubrana, along with a triumph in the team award, Starboard showcased exceptional skill and unity.
Paddle Academy and SIC Maui Team Up to Launch Demo Center
Discover Elite Performance with SIC Maui: Performance Demo Day with The Paddle Academy. Get ready for an awesome event as The Paddle Academy hosts the SIC Maui Performance Demo Day on May 11th! This event marks the first complete demo offering of Elite Performance stand-up paddleboards and race paddleboards.
Paddle at the Park Returns for 12th Annual Race
The 12th Annual Paddle at the Park Sponsored by HCA Florida Healthcare will take place in the Gulf of Mexico behind The Boardwalk on Okaloosa Island on Saturday, May 11, 2024. This standup paddleboard race features 1- and 3-mile recreational races, a 6-mile elite race, and a kids' fun out-and-back paddle.
Paddle to Earn $100,000 for Charity
Are you ready to turn your (paddle or everyday) workout into a force for good? Compete for Causes is calling on you to join a movement that's not just about getting fit but also about making a meaningful impact.
Introducing Surftech's 2024 Lineup of SUPs
Surftech, a global leader in paddle board manufacturing, is thrilled to unveil its highly anticipated 2024 lineup of stand up paddle boards (SUPs).
SIC Maui Unveils Its New Turbocharged Race Board
Introducing the new Rocket Ship Turbo (RST) dugout all-water raceboard, a remarkable fusion that redefines SIC Maui’s all-water race category.
Starboard Releases Game-Changing Updates to SUP Race Boards
Starboard is excited to release the new Starboard Race range: the most winning All Star and the Sprint being the fastest flat-water racing board.
THE FIRST SUP INFLATION STATION LAUNCHES
TAHE INTRODUCES NEW ELECTRIC PADDLEBOARD
STARBOARD INTRODUCES THE NEW GEN-R: A REVOLUTIONARY ADVANCEMENT IN SURF RACING & PADDLING
AQUAPLANET LAUNCHES NEW CUSTOMER-FOCUSED WEBSITE TO ENHANCE PADDLE BOARDING EXPERIENCE
RED PADDLE CO BECOMES A CERTIFIED B CORP
ISLE CREATES NEW SUP & KAYAK CATEGORY WITH LAUNCH OF INFLATABLE HARDBOARDS
STARBOARD ANNOUNCES RACE GEAR RENTAL PROGRAM
STARBOARD OFFERS UNPRECEDENTED 6-YEAR WARRANTY
