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Awards

7 SUP Wonders of the World

There are places in this world that are truly something special and stand out above the rest. For standup paddle boarding (SUP) there are such places that deserve recognition and we’re dubbing them the 7 SUP Wonders of the World.

  • Published in Travel

Maui Community Comes Together Amid Devastating Fires

While those directly impacted by the fires face the destruction of their homes, lives, and history, the outpouring of Aloha that has brought everyone together to support the people of the Lahaina community and Maui island as a whole has been incredible to witness.

  • Published in News

Paddle Boarding In Maui, Hawaii

Maui, the second-largest island in Hawaii, boasts picturesque landscapes and coasts, all suited for an idyllic and breathtaking sunset and sunrise sights. Of course, its scenic tropical beaches are the go-to destinations for watersports and outdoor recreation. Specifically, the island is what most paddle boarders dream of. You can enjoy soft sand beaches, crystal clear waters, and various aquatic animals from the comfort of your board.

  • Published in Travel

Watch: The Spencer Boys

Through their newfound passion of hydrofoiling, Jeffrey and Finn teamed up with filmmaker Jackson Lebsack to document their 2018 season and go behind-the-scenes of the preparation and training it takes to be a professional hydrofoiler.

Inside the 2018 Molokai Holokai Paddle Festival

The Maui Jim Molokai Holokai Paddle Festival hosted by Youth in Motion kicked off with the Maui2Molokai Challenge on Saturday 7th July 2018. Pouring rain, bad visibility gave a moment of doubt to the racers if this event could happen as the remnants of Hurricane Fabio were passing North of the islands.

  • Published in News

Storms & Swells Take Over 10th Annual Olukai Ho’olaule’a

In a wet and stormy weekend on Maui the 10th Annual Olukai Ho’olaule’a took place in massive swells and rough conditions. The race was originally set to take place on Saturday but due to the conditions event organizers decided to hold off ’til Sunday in hopes that conditions would clean up a bit.

  • Published in News

10th Annual OluKai Ho’olaule’a Features Foiling and Gender Equal Prize Purse

For the 10th year in a row OluKai, is bringing the world’s best paddlers together for a weekend of racing and celebrating the Hawaiian culture at the annual Ho’olaule’a (celebration). OluKai created the now legendary event in 2008 to pay tribute to the ocean lifestyle through competition, tradition, family and giving back to the community, a key component since the race’s inception.

  • Published in News

SUP Training Diet by Kody Kerbox

We've been chatting with SIC Maui athlete Kody Kerbox about all aspects of his fitness regimen. He recently discussed the different parts of his paddle plan and cross training, and now he's sharing details about his diet along with a few of his favorite recipes. Find out how Kody fuels his body below.

  • Published in Tips

Naish Brings Back Domestic Racer Program

It’s no hidden secret that top-of-the-line race boards often come with a hefty price tag, and for aspiring SUP racers and non-sponsored athletes, this can often mean settling for lower performing boards or a big dent in the savings account. Thanks to Naish, paddlers can once again ride elite race boards while saving some pennies with their Domestic Racer Program.

  • Published in News

SUP Training Plan by Kody Kerbox

Last week we caught up with SIC Maui Athlete Kody Kerbox about his paddle plan, cross training habits, and diet. This week we are diving deeper. Check out what Kody had to say about his training routine.

  • Published in Tips

SUP Training Guide by Bart de Zwart

Welcome to our new Athlete Training Program series. We are chatting with some of the fastest, strongest, and most fit SUP athletes in the world to find out what feeds their paddle engines. From their paddle routines and cross-training habits to diet regimens, recipes, and more, these athletes share the details of their daily grind. First up, we have SUP distance racing machine and expedition enthusiast Bart de Zwart.

  • Published in Profiles
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